The ramifications of a security lapse are well known to business executives. Many of the largest brands in the world, from Sony to Target to The Home Depot, have paid a heavy price for failing to protect customer information.
Consumers may be growing accustomed to the reality that data breaches are just one cost of our increasingly connected and online world. But as more people interact with embedded systems like those found in automobiles and healthcare devices, for example, the perceived risk of a security flaw is bound to increase, as will the level of outrage from consumers, legislators, and regulators.
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